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The challenge
The operator lacked a unified view across transactions, player behavior, and gameplay performance.
This led to:
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Undetected $0 bet / positive win anomalies
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Missing RTP configurations across games
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Non-player roles placing real bets unnoticed
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No reconciliation between recharge and redeem flows
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No executive-level summary of PnL, RTP, or channel performance
What this meant for the business
📉
Undetected $0 bet wins were silently draining platform revenue
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Non-player roles (Game-Owners, Super-Users) placing bets worth $934K+ went completely unnoticed
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Games missing RTP configuration were paying out with no profitability control
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$64M in recharges had no reconciliation against redeem activity
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Leadership was making operational decisions with zero visibility into true PnL or RTP performance
Our approach
01
Executive Visibility Layer
Built a real-time executive view of platform performance covering PnL, RTP, cash flow, and player activity — enabling leadership to track profitability and make informed decisions with clarity.
02
Transaction & Coin Flow Intelligence
Created a complete tracking system for recharge, redeem, and wallet flows with role-level breakdowns — uncovering discrepancies, reconciliation gaps, and hidden financial movements.
03
Anomaly Detection & Risk Monitoring
Developed a detection layer to identify $0 bet wins, RTP misconfigurations, non-player activity, and transaction outliers — preventing silent revenue leakage and system misuse.
04
Game & Player Performance
Built detailed analytics across games and player segments — tracking profitability, engagement patterns, and performance drivers at game, agent, and user levels.
Key outcomes
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Full transparency into platform profitability, RTP behavior, and financial flows
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Early detection of anomalies preventing potential revenue leakage
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Identification of hidden system misuse (non-player roles, zero-bet wins, RTP gaps)
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Improved financial control through structured transaction and coin flow tracking
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Faster, data-driven operational decisions with unified reporting
Transition from fragmented reporting to a centralized analytics system
What the client said
"
NMK Infotech played a key role in strengthening our analytics and reporting capabilities.
They integrated multiple data sources and transformed complex datasets into clear, actionable insights.
The dashboards are now actively used by our marketing and operations teams for performance tracking and decision-making.
Their technical expertise, reliability, and proactive approach made a significant impact.
Head of Growth
Online Gaming Platform
Tech stack used
MongoDB
Microsoft Power BI
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